Skip to main content

Digital Marketing Courses Providing By the Best Digital Marketing Consultant And Cyber guru |Gulshan Marwah



Search Engine Optimization (SEO)
SEO refers to the process of growing your online visibility in non-paid (organic) search engine results. SERPs or search engine results pages appear to users after they search for a given set of keywords using a search engine like Google or Bing. Each user receives an individualized results page based on keywords, the user's location at the time of searching, and their browsing history.
Social Media Marketing
Social media marketing simply means gaining attention from the people, through different social media sites like Face book, Instagram, Twitter, etc. Social media platforms help us to connect with our audience to build our brand, increase sales, and improve website traffic. It involves publicizing posts on your social media profiles, allowing your followers to engage and listen, and analyzing your result.
Content Marketing Strategy (CMS)
It is a long term process of gaining a strong relationship with the customer, by providing them high-quality content on a consistent basis.
Paid Marketing
Paid Media publicize your business on a payment basis, through mediums like Google Ad words, Facebook, Twitter, Linkedin.
Branding & Reputation Management
Brand reputation management is an essential part of every business, which helps the business in growing. A positive brand reputation creates loyalty in your brand and product. This will helps to increase the confidence of customers to choose your brands over others ultimately the sales also will increase.
Youtube & Video Marketing
YouTube marketing is an effective medium to reach your target segment because; every month it has 800million unique visitors. There are currently 300 hours of video uploaded to YouTube every minute of every day-5 hours of video content every second and now it is the growing trend.
Influencer Marketing
Influencer marketing is a popular social media like Instagram and snap chat. Companies use celebrities and people who have a large number of followers to promote their brand by posting a few photos with their products.
Email Marketing
Email marketing is the way of sending a commercial message to a large group of people at a time. Each mail sending to a potential customer or a current customer is considered as Email marketing. Email marketing is one of the direct marketing forms. It is similar to snail mail, but it is very cheap and it’s total paperless. Email marketing can be used to build trust with customers over time to turn them into repeat customers. It is also an effective way to keep your customers informed about new sales or promotions you are running.
Digital Display Marketing
Display marketing is creating an advertisement on graphical screens on the internet. The primary goal of display marketing is to increase brand awareness and reach. The advertising media used are images, videos or animations, as well as text links and moving images, which are delivered on various end devices such as desktop PCs or smartphones.

Web Analytics and Reporting
Web analytics is the process of measuring, collecting, analyzing, and reporting web data for the purpose of understanding and optimizing web usage. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns.
Web analytics technologies
There are at least two categories of web analytics, off-site and on-site web analytics.
Off-site web analytics:  It refers to web measurement and analysis regardless of whether you own or maintain a website. It includes the measurement of a website's potential the audience, the share of voice, and buzzes that are happening on the Internet as a whole.
On-site web analytics: On-site web analytics measures the performance of your website in a commercial context. This data is typically compared against key performance indicators for performance and is used to improve a website or marketing campaign's audience response. Google Analytics and Adobe Analytics is the most widely used on-site web analytics service; although new tools are emerging that provide additional layers of information, including heat maps and session replay.

Mobile Marketing
Mobile marketing is an interactive promotional method of products or services through mobile phones and devices. Mobile marketing is similar to electronic advertising and uses text, graphics and voice messages.
Advanced Mobile Marketing
 Introduction to Mobile Marketing
 Understanding Mobile Devices
 Core Product and Service Offerings
 Supplemental Mobile Products and Service Options
 Mobile Advertising and Search
 Incentives and Loyalty Program
 Mobile Marketing and Social Media
 Location and Mobile
 Mobile Rules and Regulations
 Mobile Website
 Mobile Marketing Analytics
 Careers in Mobile Marketing
Visit Us


Labels:

Comments

Post a Comment

Popular posts from this blog

Advantages of Digital Marketing | Gulshan Marwah

Cost-efficient: Simply arrange a prospering on-line selling strategy inside your budget by the employment of digital selling that provides a cheap technique compared to alternative advertising channels like radio, TV and a lot of. A well-planned and well-managed digital selling campaign will reach an outsized audience at a lower value than the normal selling ways. Better exposure: Reach varied prospects by a change to a digital promoting campaign inside a little investment. Be found wherever your audience area unit searching for you. You may notice future results by the exploitation of digital promoting. Save Time: Digital promoting provides period results at intervals no time. Time is precious for all folks; therefore why waste even a unit of time. benefits of Digital promoting offers you a chance to envision the number of holidaymakers to your website, what's the conversion rate, what's the height commerce time, what percentage subscribers have extra you in an exc...
Post a Comment
Read more

Traditional Marketing Vs Digital marketing

Traditional Marketing Vs Digital Marketing Marketing is an essential part of a business. It’s all about promoting and selling products and services by using different methods. We have mainly two kinds of marketing, i.e., Digital marketing and traditional marketing. Traditional Marketing Traditional marketing is the process of promoting products, through the television, newspaper, and other mediums. Digital Marketing Digital marketing is the process of promoting products worldwide, through the internet and other electronic mediums.  Difference between Traditional Marketing and Digital Marketing Classification based on Traditional Marketing Digital Marketing Expense Costly Cost-effective Duration of Ads Very limited Long-time ROI Tracking Cannot track Can track easily Analysis of data Cannot analyze the data Can analyze the data Transparency Not transp...
Post a Comment
Read more

Best Digital Marketing Tools for Analytics And Blog |Gulshan Marwah

Analytics & Data Tools Google Analytics It is a must for any digital marketer looking to balance their business. This free tool shows you all of the important information about your website performance, including audience demographics, popular keywords, actions are taken, and more. Sumo Me It allows the users to track their readers’ behavior while on your site and make adjustments accordingly. Use their Heat Maps to see where people are clicking and their Content Analytics to see where people stop reading. Platform-Based Social Media Analytics These are the free analytics tools built into social media platforms themselves – on Facebook, Twitter, YouTube and more. Though other tools can combine your data, looking at platform-based analytics allows you to look at each account as a unique entity, devising different strategies for each social media platform. SEO & Blog Content Tools Uber Suggest It helps you come up with new blog topics with an easy su...
Post a Comment
Read more