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Digital Marketing - A small study |Gulshan Marwah

Digital Marketing by Gulshan Marwah : Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. What is Digital Marketing? Digital marketing is the process of promoting products worldwide, through the internet and other electronic mediums. There are mainly two types of digital marketing, Organic and Inorganic. Organic digital marketing means, getting customers naturally by time, Inorganic means, it’s an artificial way of attracting customers by boosting posts or paid links. Organic Marketing Organic marketing is the best way to create a brand, and it is the most common method to interact with people. Individuals will notice your product details from blogs, search engines, and social media. Inorganic Marketing Any kind of advertisement that we have to pay is called inorganic marketing. Newspaper Ads, Television Ads, Pay per Click (P...

Difference between Digital marketing and social media | Gulshan Marwah

The main difference between digital marketing and social media is that social media is a part of Digital marketing. Most of the people who are engaging in social media thinking that they are doing digital marketing, but that is not true. Simply Social media is a major component of Internet Marketing is part of Digital marketing. What is Digital Marketing? Digital marketing is the process of promoting products worldwide, through the inte rnet and other electronic mediums. There are mainly two types of digital marketing, Organic and Inorganic. Organic digital marketing means, getting customers naturally by time, Inorganic means, it’s an artificial way of attracting customers by boosting posts or paid links. The major components of digital marketing are: Online Marketing Search engine marketing – includes SEO and Pay per click advertising, mobile marketing (i.e. Google Play, Apple Store), email marketing, online banner advertising, video marketing, and Social Media market...